Getting videos exported from Premiere Pro and uploaded to Instagram is not the most straight forward process. To help with this, I’ve created three export presets for you to use. These include Landscape, Square, and Vertical aspect ratios. To install and use the presets, follow the steps below.
Download and Install
Solution: Make a new sequence in the same project with the correct settings and copy all the contents from the original sequence and paste into the correct one. Kevin Monahan Sr. Content and Community Lead Adobe After Effects Adobe Premiere Pro Adobe Systems, Inc. Follow Me on Twitter!
Step 1 - Download Export Preset Files at the link HERE.
Step 2 - Open Adobe Premiere Pro and launch the Export Settings dialogue box.
Step 3 - Change the Encoding Format to H.264.
Step 4 - Click on the Import Presets button, select the preset and save.
Step 5 - Repeat Step 4 for each preset.
Upload to Instagram
Once you have your videos exported, you’ll need to get your files to your mobile device. To do this, transfer the files via Google Drive, Dropbox, or Apple Airdrop. Personally, I upload my files via Google Drive. Once my files are exported, I upload them to Drive from my desktop. Then I select my file via the Google Drive app and select Send a Copy, which allows me to share directly to Instagram.
The Presets
Landscape Preset
Width - 1920
Height - 1080
Frame Rate - Same as Source (30fps maximum)
Field Order - Progressive
TV Standard - NTSC
Bitrate Encoding - VBR, 2 Pass
Target Bitrate - 5 mbps
Maximum Bitrate - 7 mbps
Audio Format & Codec - AAC
Audio Bitrate - 128
Square Preset
Width - 1080
Height - 1080
Frame Rate - Same as Source (30fps maximum)
Field Order - Progressive
TV Standard - NTSC
Bitrate Encoding - VBR, 2 Pass
Target Bitrate - 5 mbps
Maximum Bitrate - 7 mbps
Audio Format & Codec - AAC
Audio Bitrate - 128
Vertical Preset
Width - 864
Height - 1080
Frame Rate - Same as Source (30fps maximum)
Field Order - Progressive
TV Standard - NTSC
Bitrate Encoding - VBR, 2 Pass
Target Bitrate - 5 mbps
Maximum Bitrate - 7 mbps
Audio Format & Codec - AAC
Audio Bitrate - 128
Additional Guidelines
Depending on your source video, you may need to adjust the presets to fit your needs. If you have any problems with the presets, adjust your own settings following the Facebook Ads Guidelines below.
Design Recommendations
Aspect Ratio: 1:1
Video: H.264 video compression, high profile preferred, square pixels, fixed frame rate, progressive scan
Format: .mp4 container ideally with leading mov atom, no edit lists
Video aspect ratio - Landscape (1.91:1), Square (1:1), Vertical (4:5)
Minimum resolution - 600 x 315 pixels (1.91:1 landscape) / 600 x 600 pixels (1:1 square) / 600 x 750 pixels (4:5 vertical)
Minimum length - No minimum
Maximum length - 60 seconds
File type - Full list of supported file formats
Supported video codecs - H.264, VP8
Supported audio codecs - AAC, Vorbis
Maximum size - 4GB
Frame rate - 30fps max
Bitrate - No limit to bitrate file if you're using two pass encoding, as long as your file doesn't exceed 1 GB. Otherwise, 8 megabits per second for 1080p and 4 megabits per second for 720p.
Thumbnail image ratio: Should match the aspect ratio of your video. Your image should include minimal text. See how the amount of text in your ad image will impact the reach of your ad.
*Disclaimer: Depending on your source video, you may need to adjust the preset to fit your needs.
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Apr 09,2019• Proven solutions
Exporting MP4 videos for YouTube with the right settings and aspect ratio is very important. Right now, YouTube is the best social media platform for multimedia content producers at various levels of practice, and if you don’t already have a YouTube channel, you’re probably thinking of starting one. With software like Adobe Premiere Pro and Wondershare’s FilmoraPro, you can export your MP4 videos in the best quality possible for YouTube.
In the steps below, we show you the best settings for exporting MP4 videos in Premiere Pro and FilmoraPro.
Part 1: YouTube video specification
Before you export video to YouTube, it would be better to know YouTube video specification. YouTube’s aspect ratio is 16:9 and 1920x1080p (Full HD resolution) is the ideal dimension for YouTube videos. While you could go as high as 4k (3840x2160p), many professionals find 1080p is enough for good quality MP4 YouTube videos.
The 128GB file size limit for YouTube is okay for most high-quality video uploads. Do note that the settings you choose for rendering videos in Premiere Pro or FilmoraPro could result in significantly large files.
Also bear in mind that it is best to edit and export your video in its original video resolution and frame rate. So basically, your video resolution and framerate should be the same while shooting, editing and exporting your video.
Part 2: How to export MP4 videos in Premiere Pro
Adobe Premiere Pro is a state-of-the-art multimedia editing software. While it has options for many complex settings for video exports, it does have presets for exporting videos for YouTube. If you choose not to use the built in YouTube video export preset, simply follow the steps below to export a high quality MP4 video for YouTube.
Step 1: In-out option
Create a new sequence preset by clicking on FILE > NEW > SEQUENCE. Select the option which best matches the resolution and framerate of your original video. Give the sequence preset a new name and save. With a new sequence preset created, a timeline window will open. Place your video project into the timeline.
Set the IN and OUT points to tell Premiere Pro where you want the rendering to begin and where you want it to end. Move the playhead to where you want the rendered video to start and press ‘I’ on your keyboard. Then, move the playhead to where you want the rendered video to end and press ‘O’ on your keyboard.
Step 2: Change export settings
Next, click FILE > EXPORT > MEDIA to open the EXPORT SETTINGS window. The important things to focus on here are the VIDEO and AUDIO tabs. Above these tabs however, there are some important boxes to check:
Set FORMAT to H.264
Set PRESET to CUSTOM
Set OUTPUT NAME to name your video and choose where it will be saved.
Check boxes for EXPORT VIDEO and EXPORT AUDIO
Step 3: Basic video/audio settings
Under BASIC VIDEO SETTINGS in the VIDEO tab, choose the following options:
Set width and height to 1920 and 1080 respectively
Set framerate at 24fps or 23.976fps as the case may be
Keep aspect ratio at SQUARE PIXELS 1.0
Set PROFILE to HIGH
Set LEVEL to 4.2
Check box for ‘RENDER AT MAXIMUM DEPTH’
Set BITRADE ENCODING to VBR 2 PASS. Also set target bitrate to 8 or 16mbps to keep file reasonably small. You can also set maximum bitrate to as high as 40mbps.
In the AUDIO TAB, choose the following options:
Set AUDIO CODEC to AAC
Set AUDIO SAMPLE RATE to 48000HZ
Set CHANNELS to STEREO
Set QUALITY to HIGH
Set BITRATE to 320kbps
Set PRECEDENCE to BITRATE
Step 4: Publish video to YouTube
You can save VIDEO PRESET. With preset saved, you can add your video to the EXPORT QUEUE or click EXPORT to start the rendering process immediately. Premiere Pro supports importing video to YouTube directly.
Part 3: How to export MP4 videos in FilmoraPro
FilmoraPro is a new video and audio editing software that’s just as powerful as Premiere Pro. If you want to enter a higher video editing level, choose FilmoraPro. Detailed exporting guide is available for you to use. With it, the process of exporting MP4 videos for YouTube is much simpler. Simply follow the steps below:
Step 1: Click export
The EXPORT button in FilmoraPro can be found just above the video timeline. To begin, click EXPORT and select the CONTENTS option to see all your active video projects and the current export queue. In the queue, video projects are listed along with important settings like FORMAT, PRESET and OUTPUT LOCATION. Also, the PRESET PANEL automatically opens in a frame below for each video project selected.
Step 2: Choose preset
FilmoraPro has two built in YouTube presets. It also has an option for USER PRESETS. To create a custom user preset, right-click on USER PRESET and select CREATE PRESET > MPEG-4. A pop-out window will appear showing all the settings you can customize in your new user preset. Name your new preset and under properties, choose settings for VIDEO and AUDIO
For VIDEO, choose the following settings:
Codec: H.264
Dimensions: 1920x1080p (This option is locked by default. Unlock by clicking square box to adjust dimensions)
Scale Mode: KEEP ASPECT RATIO
Framerate: FROM SOURCE (This is the default setting. To change it, click on the square button and change accordingly)
Aspect Ratio: SQUARE PIXELS 1.0
Profile: HIGH
Level: set to 4.2 or 5.1
Encoding: VBR 2 PASS (Variable Bitrate and 2 passes for better quality video)
Under VBR 2 PASS, set TARGET BITRATE to between 8mbps and 16mbps. Then, set MAX BITRATE to between 16mbps and 40mbps.
To apply your new preset to your video, make sure your video is selected. Then, find your new preset listed under USER PRESETS and click the checkbox beside it.
Step 3: Export video to YouTube
To export your video with your new preset applied, click the START EXPORTING button. You can also click the BACK TO EDITOR button to continue editing other projects while export continues in the background.
Conclusion
These presets become much easier to handle with practice. Professional and experienced video content creators probably have many custom presets saved for their projects. However, for beginners and people who want to start using more advanced video editing software for their projects, the settings above are all that’s needed to produce good quality MP4 videos for YouTube.
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